We started the hard way with just the savings of our founders, our competitors were quite different from the beginning… Telstra inherited the world and Optus was the lucky child that had parents with virtually unlimited capital. Customers gave us the opportunity, we changed their service experience and we grew from zero to 0m in revenue in 10 years.

We have always been focused on one customer segment, the underserved corporate customer. Our customers have always had significant complexity in their needs, but lack the depth of IT skills. Our customers have always had significant successful businesses, but will always be lost as a rounding number for the Australian telcos and public clouds.